Cadillac 1994 DeVille Manuale utente

1994

OWNER’SLITERATURE

PENALTY

LEADERSHIP

(Cadllac

Motor

Car

Co.

Detroit.

Mich.)

THIS

TEXT

APPEAREDAS ANADVERTISEMENTIN THESATURDAYEVENING

POST

JANUARY 2ND.

THEYEAR

1915

COPYRIOWT,

CADtLLAC

MOTOR CARDIVISION

‘.

‘he

rich

Henry

Leland,known as the Club of England awarded the pres-

tigious

master of precision, initiated his pre-

cision manufacturing techniques at to Cadillac twice

the founding of Cadillac

firstin

1908

for achieving

in1902.Hisexacting

standards prompted the

motto

which Cadillac

has beenguided over the

years

“Craftsmanship

Creed -Accuracy

perfect interchangeability

of parts and again in

1912

for introducing the elec-

tric self starter, electric

lightingandignition

system.

Cadillac is the only

Law.”

The introduction of American manufacturer

the first four cylinder en- to winthis honor and the

gine in

1905

ledtheindustryand

enabled Cadillacs to travel at speeds

up to

mph.

only manufacturerin the world to win

twice. As commonplaceasstan-

dardizedparts are today,in

1908

parts

For attention

quality and in- werestill individuallyhandfitted

novation,the Royal Automobile both in production and service.

Standardization opened theeyes of

the industrialworld and was the

cor-

ner-stone of modern

production. From

evolved the reference to Cadillac as

“Standardof the World:’

1909

Cadillac was purchased

the then new General Motors

Corporation.Convenience,clean-

liness and all-weather comfort were

greatly enhanced in

1910

when Cad-

illac became the first manufacturer

toofferclosed bodies as standard

equipment.

“The Penalty of Leadership”

first appeared in the January

1915

issueof The Saturday EveningPost

as anexpression of the Cadillaccom-

mitment to leadership, quality, and

innovation.

is widely regarded as

one of the finest documents ever

written and was published following

the introduction of the first produc-

tion

engine. The

was stan-

dard in all

1915

model Cadillacs.

Many Cadillac “firsts”havefol-

lowed over the years, including the

synchro-mech clashless transmis-

sion, anation-widecomprehensive

V-16

Engine

service policy, securityplate glass,

chrome plating and

the

first car to

designed

astylist

(1927

La-

Salle/HarleyEarl).The

’30s

wit-

nessed production of the smoothand

quiet

V12

and

engines.,

The crisp, contemporary lines of the

1938

Special series ushered in a

new era in styling.

During World War

11,

shortly

after Pearl Harbor, Cadillac discon-

tinued car production for the first

time since

1902

in order to construct

lighttanks,combatvehiclesand

internal parts for Allison

V1710

en-

gines. Two Cadillac

engines and

Hydra-Matictransmissionswere

used in each tank.

For the

1948

model,Cadillac

introducedthe

which set the trend in automotive

stylingfornearlytwo decades. This

was followed

the 1949model with

the two door hardtop CoupeDeVille

andthemodernoverheadvalve,

high

compression

engine.

Engineering innovations, con-

veniences and styling dominated the

'50s

and '60s. Cruise control, auto-

maticclimatecontrol,

tilt

and

telescopingsteeringwheels,twilight

sentinel and four door hard tops all

debuted in these years.In1957 the

Eldorado Brougham featured

ad-

vances such as air suspension, mem-

ory seat,automaticelectricdoor

locks, transistor radio, a brushed

stainlesssteel roof and low profile

tires.

1953,was redesigned for 1967 as the

first front wheeldrive personal lux-

urycar. The

472

cu. in.

engine

used

all Cadillacsin 1968 and

1969

was enlarged to

500

cu. in. for

all

1970 Eldorados.

An Air Cushion RestraintSys-

tem (airbag) wasavailablefor

1974,

1975 and 1976Cadillacs.

Analog Electronic Fuel Injec-

tion was available, on

1975

Cadillacs

and was standard

the newinter-

national size1976 Seville. In

1978,

the Trip Computer option incor-

porated an on-board microprocessor.

This rich traditioncontinues

into the

'90s

as Cadillac became the

first automobile manufacturer

awardedtheprestigiousMalcolm

Baldrige National Quality Award.

The

1992

Seville

STS

was the

firstcarevertowin

all

three major

automotive awards: Car of the Year,

Motor Trend; Ten Best List, Car

Driver; Car of the Year, Automobile

Magazine.

1993

Cadillac Allantit in stock

technical configuration, was selected

as the pace car forthe 76th Indianap-

olis

500.

The demandingpace car

performance and handling require-

ments were metbecause of such

advances as the Northstar system.

The system includes the

valve,

dual overhead camshaft, Northstar

4.6

liter

engine,

4T80

electroni-

cally controlled automatic transaxle,

road sensing suspension,.speed sen-

sitive steering,antilockbrakes and

traction control.

For morethanninedecades

Cadillac has been

leader in quality

and technical innovation. Now more

than ever, substance takes shape

.. .

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